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AI Engineer Salaries Are Crashing - But Here's the Real Opportunity

Jessica Park
January 17, 2025
13 min read read

AI Engineer Salaries Are Crashing - But Here's the Real Opportunity

Let me hit you with some uncomfortable truth: The $300K AI engineer salary you read about? It's gone.

Well, not completely gone. But if you're expecting to waltz into your first AI role making Bay Area money, I've got bad news for you.

The AI salary bubble is deflating. Fast.

But before you panic and abandon your AI dreams, hear me out. Because there's a much better opportunity hiding in plain sightβ€”and most people are missing it completely.

"Entry-Level AI Jobs Don't Exist Anymore" - Tech Recruiter at LinkedIn

I recently talked to a recruiter at LinkedIn who specializes in AI placements. She's been doing this for 8 years.

Her exact words:

"The entry-level AI engineer role is basically extinct in 2025. Companies want seniors with 5+ years of experience. Junior positions? They're hiring contractors from overseas for $30-40/hour."

She continued:

"Three years ago, I could place a bootcamp grad with 6 months of Python into an AI role at $120K. Today? That same person can't even get an interview."

Ouch.

But here's the thing she told me next that changed everything:

"But you know what's exploding? AI integration roles. Companies desperately need people who can take existing AI tools and actually make them work for the business. Those roles pay $100-180K and nobody's applying because everyone wants the sexy 'AI Engineer' title."

Hold that thought. We'll come back to it.

The Great AI Salary Crash of 2024-2025

Let me show you some numbers that'll hurt:

AI Engineer Salaries - Then vs Now:

Role2022 Average2025 AverageChange
Entry AI Engineer$135,000$78,000-42% 😱
Mid-Level ML Engineer$185,000$142,000-23%
Senior AI Engineer$275,000$195,000-29%
AI Research Scientist$320,000$225,000-30%

Source: Aggregate data from Levels.fyi, Glassdoor, and my own network of 100+ AI professionals

What the hell happened?

Three things:

  1. Supply explosion - Every CS grad and their dog now calls themselves an "AI Engineer"
  2. Better tools - ChatGPT, Claude, and Copilot mean you need fewer specialized AI engineers
  3. Market correction - The 2021-2022 hiring frenzy was insane. This is reality setting in.

"We used to need 10 ML engineers to build a recommendation system. Now? Two engineers + OpenAI API. The market's changing fast." - CTO at e-commerce unicorn

The $30K/Hour Lie (And How It Fooled Everyone)

Remember all those articles about AI engineers making $300K+ right out of school?

They weren't lying. But they weren't telling the whole truth either.

Here's what they didn't mention:

  • Those salaries were at FAANG companies (Google, Meta, OpenAI)
  • In San Francisco or Seattle (insane cost of living)
  • For PhDs from Stanford/MIT (not online bootcamp grads)
  • During the 2021-2022 hiring frenzy (which is over)
  • Included stock options that vested over 4 years

Real talk: A $300K "total compensation" package actually broke down to:

  • $180K base salary
  • $40K signing bonus (one-time)
  • $80K in stock (vested over 4 years = $20K/year)

Actual take-home year 1: ~$240K
Actual take-home year 2: ~$200K

Still great money! But not the "$30K/hour" headlines suggested.

And here's the kicker: Those jobs are gone. OpenAI, Google, and Meta all did massive layoffs in 2023-2024.

"The $300K AI job was a unicorn even in 2022. In 2025, it's a myth." - Anonymous engineering manager on Blind

See what you could actually earn with our AI Salary Calculator β†’

The Dirty Secret: Where AI Salaries Are Actually Growing

Okay, enough doom and gloom. Let's talk about the opportunity everyone's missing.

While traditional "AI Engineer" salaries are dropping, three other AI-adjacent roles are EXPLODING:

1. AI Integration Specialists ($95K-165K)

What they do:

  • Take existing AI tools (ChatGPT, Claude, Midjourney, etc.)
  • Integrate them into business workflows
  • Customize and fine-tune for specific use cases
  • Train teams on AI adoption

Why it's hot: Every company wants AI, but they don't know how to use it. They need translators, not PhDs.

Real example: My friend Derek learned AI integration in 3 months. No CS degree. Now makes $135K helping a law firm use AI for document review.

2. Prompt Engineers ($80K-140K)

What they do:

  • Design optimal prompts for LLMs
  • Build prompt libraries for companies
  • Optimize AI outputs for specific tasks
  • Create prompt workflows and automations

Why it's hot: Companies are spending $50K/month on OpenAI. They need people who can make those $$ work harder.

Real example: Sarah went from $65K marketing role to $120K Prompt Engineer at a startup. She learned prompting in 6 weeks.

3. MLOps Engineers ($125K-195K)

What they do:

  • Deploy and maintain ML models
  • Build model monitoring systems
  • Automate ML pipelines
  • Handle model versioning and updates

Why it's hot: Companies built models in 2022-2023. Now those models need maintenance. Way more MLOps jobs than ML research jobs.

Real example: James transitioned from DevOps ($95K) to MLOps ($155K) in 8 months. Didn't even need deep ML knowledge.

"We have 50 models in production and 2 people maintaining them. We're desperate for MLOps engineers. Can't find them anywhere." - VP Engineering at fintech company

The Real AI Salary Numbers (By Location and Experience)

Let's get specific. Here's what AI roles ACTUALLY pay in 2025:

Entry-Level AI/ML Engineer (0-2 years):

  • San Francisco: $85K-125K
  • New York: $75K-110K
  • Austin/Seattle: $70K-105K
  • Remote/Smaller Cities: $60K-90K

Mid-Level (3-5 years):

  • San Francisco: $140K-185K
  • New York: $125K-165K
  • Austin/Seattle: $115K-155K
  • Remote/Smaller Cities: $95K-130K

Senior-Level (6+ years):

  • San Francisco: $190K-260K
  • New York: $170K-225K
  • Austin/Seattle: $155K-205K
  • Remote/Smaller Cities: $130K-175K

Staff/Principal (10+ years):

  • San Francisco: $250K-400K (yes, still possible at FAANG)
  • New York: $220K-350K
  • Austin/Seattle: $200K-300K
  • Remote/Smaller Cities: $165K-240K

Notice the pattern? Senior+ roles still pay extremely well. Entry-level? Not so much anymore.

Calculate your specific salary potential based on location and experience β†’

"I Made a Career Pivot That Doubled My Salary" - Former Teacher's Story

Let me share a story that proves there's still massive opportunity in AI.

Meet Rachel. She was a high school math teacher making $52K. She's now an AI Product Manager making $135K.

How'd she do it?

  1. She didn't try to become an AI engineer - Knew the competition was brutal
  2. She leveraged her teaching background - Became expert in "AI for Education"
  3. She targeted niche - EdTech companies desperate for AI product people
  4. She built domain expertise - Combined AI knowledge + education expertise
  5. She networked strategically - Connected with EdTech founders on LinkedIn

Timeline: 9 months from teacher to AI Product Manager

Investment: $300 on courses, 15 hours/week of learning

Result: $83K salary increase

"Everyone's fighting for the same generic 'AI Engineer' roles. I found a niche where my teaching background was an ADVANTAGE, not a weakness." - Rachel

The lesson? Don't compete where everyone else is competing.

The AI Careers That Are Actually Hiring (2025 Reality)

Forget what you read in 2022. Here's what companies are ACTUALLY hiring for in 2025:

πŸ”₯ High Demand (Easy to get interviews):

  • AI Integration Specialist
  • MLOps Engineer
  • Prompt Engineer
  • AI Product Manager
  • Data Engineer (with ML focus)
  • AI Implementation Consultant

βœ… Moderate Demand (Competitive but possible):

  • ML Engineer (with niche expertise)
  • Applied AI Scientist
  • Computer Vision Engineer
  • NLP Engineer
  • AI QA/Testing Specialist

❄️ Low Demand (Brutal competition):

  • Generic "AI Engineer"
  • AI Research Scientist (without PhD)
  • Entry-level ML Engineer
  • AI Consultant (without experience)

πŸ’€ Nearly Extinct:

  • Junior AI positions
  • "AI Developer" (too vague)
  • AI Intern (getting cut first in layoffs)

The opportunity? Roles people don't know exist yet.

My Contrarian Strategy: How to 2x Your Salary in 12 Months

Here's what I'd do if I were starting from scratch in 2025:

Don't: Try to become a generic AI engineer
Do: Become an AI specialist in your current domain

Example paths:

If you're in Marketing ($55K): β†’ Become "AI Marketing Specialist" ($95K-130K)

  • Learn AI tools for marketing (Jasper, Copy.ai, Midjourney)
  • Build AI-powered marketing workflows
  • Position yourself as the AI marketing expert

If you're in Finance ($70K): β†’ Become "AI Financial Analyst" ($110K-155K)

  • Learn AI for financial modeling
  • Use LLMs for market analysis
  • Build AI-powered trading tools

If you're in Healthcare ($65K): β†’ Become "Clinical AI Specialist" ($105K-165K)

  • Learn AI for diagnostics and patient care
  • HIPAA-compliant AI implementations
  • Medical AI model validation

The pattern: Don't abandon your domain expertise. Amplify it with AI.

"We'd rather hire a financial analyst who learned AI than an AI engineer who knows nothing about finance." - Hiring manager at Goldman Sachs

Not sure which AI path fits you best? Take our career quiz β†’

The Uncomfortable Truth About AI Salaries in 2025

Here's what I wish someone told me when I started:

Traditional AI engineer roles ARE saturated. Too many people, not enough jobs.

But AI-enhanced roles are wide open. Companies need people who understand BOTH AI and their industry.

The highest salaries aren't going to pure AI engineers anymore. They're going to domain experts who know how to use AI.

Think about it:

  • A lawyer who can use AI for legal research is worth $200K+
  • A product manager who can integrate AI features is worth $150K+
  • A data analyst who can use LLMs for insights is worth $120K+

The AI premium isn't going to people who only know AI. It's going to people who know AI + something else.

My Actual Recommendation (The Contrarian Path)

If you want to maximize your AI salary in 2025:

Step 1: Keep your current domain expertise Don't start from scratch. Your current knowledge is valuable.

Step 2: Learn AI tools for YOUR industry Not generic AI. Specific AI applications for your field.

Step 3: Build projects that combine both Show you can use AI to solve real problems in your domain.

Step 4: Position yourself as a specialist "AI Marketing Expert" beats "AI Engineer" if you're in marketing.

Step 5: Target companies in your domain They'll pay premium for your combined expertise.

Timeline: 6-12 months to transition
Investment: $200-500 in learning
Potential salary increase: $40K-80K

The Bottom Line

Are AI salaries crashing? Yes, for generic roles.

Is AI a bad career choice? Hell no. But you need to be smart about it.

The truth:

  • Entry-level AI engineer roles are dying
  • But AI-enhanced roles in every industry are exploding
  • The highest salaries go to specialists, not generalists
  • Your current expertise + AI skills = massive value

Don't try to become the next DeepMind researcher.

Become the person who can bring AI into your industry. That's where the money is.

And that opportunity? It's bigger than ever.

Ready to find your path?

β†’ Calculate your potential AI salary
β†’ Discover your ideal AI career
β†’ Join 5,000+ getting weekly AI career insights


About the Author: Jessica Park is a former finance analyst who transitioned to AI Product Manager, increasing her salary from $75K to $165K. She helps professionals find high-paying AI opportunities that match their background.

Data sources: Levels.fyi, Glassdoor, LinkedIn, personal network of 100+ AI professionals. Salaries vary by company, location, and individual negotiation.